AthenaOnlinePH - social media channels

Which Social Media Channels Should You Use for Your Business?

Nowadays, more than one billion people are on Facebook. Almost everyone we know has an Instagram account, while millions are logged onto YouTube at this very moment. There are many other social media channels – each one with the potential to help you grow your business. With so many platforms […]

AthenaOnlinePH business website

Why Your Small Business Absolutely Needs A Website

Facebook page? Check. Twitter account? Check. Print ads and other promotional materials? Check. Business website? Hmm… just a sec. Maybe you could roll out the business without this one? Actually, that’s not advisable. Despite the increasing number of cheap (even free) hosting services and the large selection of free professional […]

user generated content

Let the Users Win: Leveraging User-Generated Content

Facebook has become such a part of our daily lives. But if we look closely it’s not Facebook itself that keeps us coming back. We’re not attracted to the blue shade, or the white fonts, or the design of the Timeline. We’re attracted to the people who use them, and […]

networking for small business

Benefits of Networking for Small Business Owners

Business networking can be very overwhelming. But if it is used to the small business owner’s advantage, it will grow the customer base, give opportunities for learning, and expand and propel the business to greater heights. Here are some major reasons why networking for small business owners is important: Referrals […]

The Suitcase Entrepreneur by Natalie Sisson

Book Review: The Suitcase Entrepreneur by Natalie Sisson

If you’ve ever wondered how you can become a digital nomad, here’s the book for you: The Suitcase Entrepreneur by Natalie Sisson. A life of freedom and adventure. Of being able to travel around the world and do meaningful work. Wouldn’t it be great to have that kind of life? […]